We are now in the third month of 2024, and there are still so many creators without a website, missing out on potential revenue. In response to this issue, I’m going to show you how to set up a simple link-in-bio website with beacons.ai using Expand Creators as an example.

Why you should have a website as a content creator:

• Establishes credibility

• Increases income potential

• Displays your analytics for brands which saves you time in negotiations

Now let’s get started!

Step One: Choosing a Platform

There are endless options when it comes to which platform to choose for your link-in-bio website, but in my opinion (along with most creators), beacons.ai will be your best bet. It’s an easy-to-use platform, and they have an option where you can upload your media kit which displays info such as your engagement rate, audience location, and audience age, along with the prices that you set for each deliverable.

In addition to the media kit feature they also offer an online product tool to sell your products and an email list builder.

I’ve also heard good things about https://hoo.be but in my opinion, Beacons is (as of right now) the best option.

Step Two: Set-Up and Design

The setup process is super straightforward, mostly being completed with Beacon’s design AI technology.

I selected a purple theme and background picture to match our brand image, added our socials, and an “about us” style description.

Now the design part is done (yes, it was that simple).

Step Three: Media Kit

To create a media kit with Beacons go to the menu and click on “Media Kit.”

For the Expand Creators media kit, I added the deliverables for our email newsletter sponsorship options, this makes it much easier for brands to see our deliverables and pricing, therefore making negotiations easier.

As a content creator, the way you want to design your media kit and set pricing is completely up to you, but in general, you will want your design to match your personal/company branding.

Your pricing should be set high, so that you get the most amount possible for a paid promotion after negotiations are done, most likely 5-10x higher than what you feel is a “fair price.” You’ll want to add any deliverables you offer on all platforms, such as a dedicated ad, integrated ad, link-in-bio, etc.

After about 5 minutes of work, this is what our Beacons AI looks like:

https://beacons.ai/expandcreators

Extras + Key Takeaways

There are a few more things you should do to optimize your link-in-bio website:

• Link your affiliate products (I’ll do a post on affiliate marketing soon)

• Offer free value to your followers in your link-in-bio

• Make your email address clear and visible in your bio so that brands can easily reach out to you

From our team: If you want our team to review your link-in-bio website for free, just reply to this email with your link and we will show you exactly what you can do to optimize it.

Best of luck in the week ahead!

-Noah